About This Project

Advertiser: Hinge

Publisher: iTV / RTL / M6 / FranceTV

• Directed the global EMEA premium CTV media campaign for Hinge campaign for FY26 Q2-Q3 to specific audiences in the UK, FR, DE and SE.
• Developed and executed the media strategy and planning for this section of their media campaign.
• Led a global AdOps team to activate and optimize the campaign effectively
• Coordinated across digital activation, strategy, analytics, and creative teams to ensure seamless execution.
• Fostered and maintained strong agency relationships to ensure campaign goals and performance alignment.