About This Project

Advertiser: Accenture

Publisher: NBCU / RTL AdAlliance

• Directed the global EMEA media campaign for Accenture advertising to business owners across RTL inventories, including TV and CTV (BVOD and OLV), in France, Spain and Germany.
• Developed and executed the media strategy and planning for this section of their media campaign.
• Led a global AdOps team to activate and optimize the campaign effectively
• Coordinated across digital activation, strategy, analytics, and creative teams to ensure seamless execution.
• Fostered and maintained strong client relationships to ensure campaign goals and performance alignment.